Lee and I left the a great taste (about 3 songs) of part of the Hot Springs Symphony Orchestra today. They played for about 20 minutes and were very good. The festival continues another 10 days and will be all over town. Hopefully we’ll see the entire orchestra in the park next weekend. It was a gorgeous day and Lee got some wonderful video and audio. Hopefully she’ll post it sometimes this week.
So it was over and we came back to turn on a movie channel to find that “12 Angry Men” was playing. What great drama (in a jury room) with some of the best actors of their time; Ed Begley Sr., Jack Klugman, Martin Balsam, Lee J. Cobb, Henry Fonda and a host of others. No special effects; not even in color but fully entertaining.
We got home and I checked the mail; most mostly junk. Generally if it is not a new insurance deal from AARP, it’s their magazine. This one had my name on it. Sometimes it has Lee’s name on it. Sometimes we both get the magazine at the same time. Sometimes they “punish” us and don’t send it to either of us for not ordering the inflated insurance.
There was a Victoria Secret catalog that, of course, I claimed to be mine (they always have Lee’s name on them) and she always rolls her eyes and puts her hand out knowing I will acquiesce to the fact that I am not on Victoria Secret’s mailing list (and haven’t been for months…ok ok that was a bad joke; never have been).
Due to a muscle injury that happened over approximately a month ago but never healed, I’ve had a chance to slow down a bit. It is amazing how much one relies on ones left arm when one is right-handed as I am.
And though I begin physical therapy this Tuesday, and I know it will help, I am not looking forward to it. As most know, I had about 5 spills on our mountain hikes last year due to a weak left ankle and after 6 weeks of physical therapy at Levi Hospital, I was hiking again and have not had a fall, even though I have had a few ankle twists (sometimes there are hidden roots or large slate hidden under leaves on the trails. I’m also wearing ankle braces now.
One of the bright points of slowing down is that Lee and I have had a chance to slow down enough to talk about some of the things we can do to expand our brand, and after several months of thinking it through, we finally came up with a strategy. Lee is the super-organizer, I am (allegedly) the marketing person and deal strategist, so as a team, I think we can do this.
We have some extremely good manufacturer/drop-shippers and though it took time and work, doors have opened that we would have never thought opened for us. I knew Lee had the talent, I was not sure about myself….and I’m not just “playing humble”. It can be surprising.
So our new strategy is not to take take the retail world by storm and own it. We are going to create income streams by offering opportunities of co-branding to various manufacturers with pristine reputations, with whom we’ve never talked. Some of them may work out, some may not.
Rick London is a writer, songwriter, designer, author, and cartoonist. He founded Londons Times Cartoons (LTCartoons.com) and Funny Gifts in 1997 which has been Google’s #1 ranked offbeat cartoons and funny gifts since 2005. His wife Lee Hiller London is a nature photographer whose blog HikeOurPlanet.com is popular worldwide. London has an inventory of app. 1/4 million licensed strange gifts and his main website, which has lured ap. 7.8 million visitors contains about 5000 mostly color webtoons.